New Media Group | Edigest Brand Award

I have lead the design direction for Edigest Brand Award Outstanding Enterprise Award from 2022 to 2024. With my expertise and creative vision, I played a key role in shaping the brand identity of the award. From conceptualizing the creative key visual to designing the trophies. In addition, I curated a wide range of promotional materials including Websites, eDMs, Facebook / IG / Linkedin post & magazine ad etc. To enhance the event experience, I conceptualized visually stunning backdrops and LED walls, creating an immersive atmosphere that left a lasting impression on attendees. It was a remarkable experience to lead the design direction of the Edigest Brand Award.

New Media Group | Edigest Outstanding Enterprise Award

New Media Group - Edigest | Outdoor LED Wall

I provided art direction for graphics on outdoor LED walls. Guiding the video team on colour, mood & tone, typography etc. Collaborating closely, we created captivating visuals that aligned with the event or location's message and atmosphere.

KKday | Ngong Ping 360 Cable Car - Branding Promotion

I have had the privilege of spearheading the branding promotions for Ngong Ping 360 Cable Car. My responsibilities encompassed various aspects, such as crafting captivating designs for cable car window stickers and creating visually appealing commemorative ticket designs. Furthermore, I took charge of designing an engaging online campaign page and curating captivating content for the event's social media feeds. Through my efforts, I aimed to captivate the target audience and enhance their overall experience with Ngong Ping 360 Cable Car.

KKday | Hyatt Regency Hong Kong ShaTin - KAKAO FRIENDS Theme Room Desgin

I designed KAKAO FRIENDS theme rooms at Sha Tin Hyatt Regency hotel, including windows, doors, bathroom, and lobby stickers, as well as hotel room items. I also created captivating designs for online promotions, such as banners, EDMs, and social media content, to attract potential guests.

KKday | Thailand Tourism Board - Thaication Day Camp Event

I designed various printing materials for Thailand Tourism Board's Thaication day camp, creating visually appealing foamboards, banners, photobooths, and props that reflected Thailand's culture. I also participated in site decoration design, creating an immersive ambiance. It was an exciting experience to contribute to promoting Thailand as a tourist destination.

Health.ESDlife | MTR Branding Promotion 2022

I designed a creative ad to promote the ESDlife check-up platform for health from 2016 to 2022. It was featured in various channels, including MTR trackside 12-sheet, concourse 4-sheet ads, and bus body ads. The goal was to capture attention and encourage people to prioritize their well-being through regular check-ups. The ad aimed for maximum visibility and to motivate individuals to take proactive steps towards better health.